Ngokuthuthuka okuqhubekayo kwamazinga okuphila okuphathekayo, abantu banaka kakhulu izidingo zemizwa, futhi bafuna ubungane nokondleka ngokomzwelo ngokugcina izilwane ezifuywayo. Ngokukhula kwesikali sokuzalanisa izilwane ezifuywayo, isidingo sabantu sokusebenzisa imikhiqizo yezilwane ezifuywayo, ukudla kwezilwane ezifuywayo kanye nezinsiza ezihlukahlukene zezilwane ezifuywayo siyaqhubeka sikhula, futhi izici zesidingo esihlukahlukene kanye nesamuntu siqu ziya ngokuya ziba sobala kakhulu, okuholela ekuthuthukisweni okusheshayo kwemboni yezilwane ezifuywayo.
Imboni yezilwane ezifuywayo iye yabhekana neminyaka engaphezu kwekhulu yomlando wokuthuthuka, futhi isisungule uchungechunge lwezimboni oluphelele futhi oluvuthiwe, okuhlanganisa ukuhweba ngezilwane ezifuywayo, imikhiqizo yezilwane ezifuywayo, ukudla kwezilwane ezifuywayo, ukunakekelwa kwezokwelapha kwezilwane ezifuywayo, ukunakekelwa kwezilwane ezifuywayo, ukuqeqeshwa kwezilwane ezifuywayo kanye neminye imikhakha emincane; phakathi kwabo, imboni yomkhiqizo wezilwane ezifuywayo Iyingxenye yegatsha elibalulekile lemboni yezilwane ezifuywayo, futhi imikhiqizo yayo eyinhloko ihlanganisa imikhiqizo yokuzilibazisa yasendlini yezilwane ezifuywayo, inhlanzeko kanye nemikhiqizo yokuhlanza, njll.
1. Uhlolojikelele lokuthuthukiswa kwemboni yezilwane zangaphandle
Imboni yezilwane ezifuywayo emhlabeni wonke yahluma ngemva kweNguquko Yezimboni YaseBrithani, futhi yaqala ekuqaleni emazweni athuthukile, futhi zonke izixhumanisi zochungechunge lwezimboni sezithuthuke ngokuvuthwa. Njengamanje, i-United States iyimakethe enkulu kunazo zonke yabathengi bezilwane ezifuywayo emhlabeni, futhi iYurophu nezimakethe zase-Asia ezisafufusa nazo ziyizimakethe zezilwane ezifuywayo ezibalulekile.
(1) Imakethe yezilwane zaseMelika
Imboni yezilwane ezifuywayo e-United States inomlando omude wokuthuthuka. Idlule ohlelweni lokuhlanganiswa kusukela ezitolo ezidayisa izilwane ezifuywayo kuya ezinkundleni ezibanzi, ezinkulu nezichwepheshile zokuthengisa izilwane ezifuywayo. Njengamanje, uchungechunge lwezimboni luvuthwe impela. Imakethe yezilwane ezifuywayo yase-US ibonakala ngenani elikhulu lezilwane ezifuywayo, izinga eliphezulu lokungena ekhaya, izindleko eziphezulu zokusetshenziswa kwezilwane ezifuywayo ngomuntu ngamunye, kanye nesidingo esinamandla sezilwane ezifuywayo. Njengamanje iyimakethe yezilwane ezifuywayo enkulu kunazo zonke emhlabeni.
Eminyakeni yamuva nje, isikali semakethe yezilwane ezifuywayo yase-US siqhubekile nokukhula, futhi ukusetshenziswa kwezilwane ezifuywayo kukhuphuke unyaka nonyaka ngezinga lokukhula elizinzile. Ngokusho kwe-American Pet Products Association (APPA), ukusetshenziswa kwemali kwabathengi emakethe yezilwane ezifuywayo yase-US kuzofinyelela ku-$103.6 billion ngo-2020, kudlule amaRandi ayizigidi eziyizinkulungwane ezingu-100 okokuqala ngqa, okuwukunyuka ngo-6.7% ngo-2019. Eminyakeni eyishumi kusukela ku-2010 kuya ku-2020, usayizi wemakethe wemboni yezilwane ezifuywayo wase-US ukhule usuka ku-US$48.35 billion wafinyelela ku-US$103.6 billion, ngesilinganiso sokukhula esiyinhlanganisela esingu-7.92%.
Ukuchuma kwemakethe yezilwane ezifuywayo yase-US kungenxa yezinto ezibanzi njengokuthuthuka kwayo komnotho, amazinga okuphila okubonakalayo, namasiko omphakathi. Ibonise isidingo esiqinile esiqinile kusukela ekuthuthukisweni kwayo futhi ayithinteki kakhulu umjikelezo wezomnotho. Ngo-2020, ehlaselwe ubhubhane nezinye izici, i-GDP yase-US yabhekana nokukhula okungekuhle okokuqala ngqa eminyakeni eyishumi, yehle ngo-2.32% unyaka nonyaka kusukela ngo-2019; naphezu kokusebenza kabi komnotho omkhulu, izindleko zokusetshenziswa kwezilwane ezifuywayo zase-US zisakhombisa ukukhuphuka futhi zahlala zizinzile. Ukukhula ngo-6.69% uma kuqhathaniswa no-2019.
Izinga lokungena lezilwane ezifuywayo e-United States liphezulu, futhi inani lezilwane ezifuywayo likhulu. Izilwane ezifuywayo manje seziyingxenye ebalulekile yempilo yaseMelika. Ngokwemininingwane ye-APPA, cishe imindeni eyizigidi ezingama-84.9 e-United States yayinezilwane ezifuywayo ngo-2019, ezibalelwa ku-67% wemindeni isiyonke ezweni, futhi lesi silinganiso sizoqhubeka nokukhuphuka. Inani lemizi enezilwane ezifuywayo e-United States kulindeleke ukuthi likhuphuke lifinyelele ku-70% ngo-2021. Kungabonakala ukuthi isiko lezilwane ezifuywayo linodumo olukhulu e-United States. Imindeni eminingi yaseMelika ikhetha ukugcina izilwane ezifuywayo njengabangane. Izilwane ezifuywayo zidlala indima ebalulekile emindenini yaseMelika. Ngaphansi kwethonya lesiko lezilwane ezifuywayo, imakethe yezilwane zase-US inesisekelo somthamo omkhulu.
Ngaphezu kwezinga eliphezulu lokungena kwezilwane ezifuywayo, ukusetshenziswa kwezilwane ezifuywayo e-US kumuntu ngamunye nakho kuba ngeyokuqala emhlabeni. Ngokwemininingwane yomphakathi, ngo-2019, i-United States ukuphela kwezwe emhlabeni elinezindleko zokunakekelwa kwesilwane esifuywayo ezingaphezu kuka-150 US dollar, ephakeme kakhulu kune-United Kingdom ekleliswe endaweni yesibili. Izindleko eziphezulu zokusetshenziswa kwezilwane ezifuywayo ngomuntu ngamunye zibonisa umqondo othuthukisiwe wokukhulisa izilwane ezifuywayo kanye nemikhuba yokusetshenziswa kwezilwane ezifuywayo emphakathini waseMelika.
Ngokusekelwe ezicini ezibanzi ezifana nesidingo esinamandla sezilwane ezifuywayo, izinga eliphezulu lokungena kwekhaya, kanye nezindleko eziphezulu zokusetshenziswa kwezilwane ezifuywayo ngomuntu ngamunye, usayizi wemakethe wemboni yezilwane ezifuywayo yase-US usezingeni lokuqala emhlabeni futhi ungagcina izinga lokukhula elizinzile. Ngaphansi kwenhlabathi yenhlalo yokusabalala kwesiko lezilwane ezifuywayo kanye nesidingo esinamandla sezilwane ezifuywayo, imakethe yezilwane ezifuywayo yase-US iyaqhubeka nokuhlanganiswa nokwelulwa kwezimboni, okuholela ezinkundleni ezinkulu zokuthengisa imikhiqizo yezilwane zasekhaya noma ezeqa imingcele, njenge-e-commerce ephelele. amapulatifomu afana ne-Amazon, i-Wal-Mart, njll. Abathengisi abaphelele, abathengisi bemikhiqizo yezilwane ezifuywayo njenge-PETSMART ne-PETCO, izinkundla ze-e-commerce zomkhiqizo wesilwane esifuywayo njenge-CHEWY, izinhlobo zemikhiqizo yezilwane ezifuywayo njenge-CENTRAL GARDEN, njll. Izinga elikhulu ezishiwo ngenhla. izinkundla zokuthengisa seziphenduke iziteshi ezibalulekile zokuthengisa zezinhlobo eziningi zezilwane ezifuywayo noma abakhiqizi bezilwane ezifuywayo, zakha ukuqoqwa kwemikhiqizo nokuhlanganiswa kwezinsiza, futhi zithuthukisa ukuthuthukiswa okukhulu kwemboni yezilwane ezifuywayo.
(2) Imakethe yezilwane zaseYurophu
Njengamanje, izinga lemakethe yezilwane ezifuywayo yaseYurophu likhombisa ukukhula okuqhubekayo, futhi ukuthengiswa kwemikhiqizo yezilwane ezifuywayo kuyanda unyaka nonyaka. Ngokwemininingwane ye-European Pet Food Industry Federation (FEDIAF), ukusetshenziswa okuphelele kwemakethe yezilwane zaseYurophu ngo-2020 kuzofinyelela kuma-euro ayizigidi eziyizinkulungwane ezingama-43, okuwukunyuka ngo-5.65% uma kuqhathaniswa no-2019; phakathi kwabo, ukuthengiswa kokudla kwezilwane ezifuywayo ngo-2020 kuzoba ngama-euro ayizigidi eziyizinkulungwane ezingama-21.8, futhi ukuthengiswa kwemikhiqizo yezilwane ezifuywayo kuzoba ngama-euro ayizigidi eziyizinkulungwane ezingama-92. ama-euro ayizigidigidi, kanye nokuthengiswa kwezinsiza zezilwane ezifuywayo bekungama-euro ayizigidi eziyizinkulungwane eziyi-12, okuwukunyuka uma kuqhathaniswa no-2019.
Izinga lokungena kwekhaya lemakethe yezilwane ezifuywayo yaseYurophu liphezulu uma kuqhathaniswa. Ngokwemininingwane ye-FEDIAF, cishe amakhaya ayizigidi ezingama-88 eYurophu anezilwane ezifuywayo ngo-2020, kanti izinga lokungena kwezilwane ezifuywayo licishe libe ngama-38%, okuyizinga lokukhula elingu-3.41% uma liqhathaniswa nezigidi ezingama-85 ngonyaka ka-2019. Amakati nezinja kuseyizo ezihamba phambili. yemakethe yezilwane zaseYurophu. Ngo-2020, iRomania nePoland ngamazwe anezinga eliphakeme kakhulu lokungena kwezilwane ezifuywayo eYurophu, futhi amazinga okungena ezindlini amakati nezinja zombili afinyelela cishe kuma-42%. Izinga nalo lidlula ama-40%.
Amathuba okuthuthukiswa kwezimboni
(1) Izinga lemakethe engezansi yemboni iyaqhubeka nokukhula
Ngokuthandwa okwandayo komqondo wokugcinwa kwezilwane ezifuywayo, usayizi wemakethe wemboni yezilwane ezifuywayo ubonise umkhuba okhula kancane kancane, kokubili ezimakethe zangaphandle nezasekhaya. Ngokwemininingwane evela ku-American Pet Products Association (APPA), njengemakethe yezilwane ezifuywayo enkulu kunazo zonke e-United States, usayizi wemakethe wemboni yezilwane ezifuywayo ukhuphuke usuka ku-US$48.35 billion wafinyelela ku-US$103.6 billion eminyakeni eyishumi kusukela ngo-2010 kuya ku-2020, izinga lokukhula elihlanganisiwe lika-7.92%; Ngokusho kwedatha evela ku-European Pet Food Industry Federation (FEDIAF), ukusetshenziswa kwezilwane ezifuywayo emakethe yezilwane zaseYurophu ngo-2020 kufinyelele kuma-euro ayizigidi eziyizinkulungwane ezingama-43, okukhuphuke ngo-5.65% uma kuqhathaniswa no-2019; imakethe yezilwane zaseJapane, enkulu kunazo zonke e-Asia, ibonise ukukhula okuqhubekayo eminyakeni yamuva. ukukhula, ukugcina izinga lokukhula lonyaka lika-1.5% -2%; futhi imakethe yezilwane zasekhaya ingene esigabeni sokuthuthuka ngokushesha eminyakeni yamuva. Kusukela ngo-2010 kuya ku-2020, usayizi wemakethe yokusetshenziswa kwezilwane ezifuywayo ukhule ngokushesha ukusuka kuma-yuan ayizigidi eziyizinkulungwane eziyi-14 ukuya kuma-yuan ayizigidi eziyizinkulungwane ezingama-206.5, ngesilinganiso sokukhula esiyinhlanganisela esingu-30.88%.
Embonini yezilwane ezifuywayo emazweni asethuthukile, ngenxa yesiqalo sayo sokuqala kanye nentuthuko evuthiwe, ibonise isidingo esiqinile sezilwane ezifuywayo kanye nemikhiqizo yokudla ehlobene nezilwane ezifuywayo. Kulindeleke ukuthi usayizi wemakethe uhlale uzinzile futhi ukhuphuka esikhathini esizayo; I-China iyimakethe ekhulayo embonini yezilwane ezifuywayo. Imakethe, ngokusekelwe ezicini ezifana nokuthuthukiswa komnotho, ukuthandwa komqondo wokugcinwa kwezilwane ezifuywayo, izinguquko zesakhiwo somndeni, njll., kulindeleke ukuthi imboni yezilwane zasekhaya iqhubeke nokugcina inkambiso yokukhula ngokushesha esikhathini esizayo.
Kafushane, ukujula nokwandiswa komqondo wokugcinwa kwezilwane ezifuywayo ekhaya naphesheya kuye kwaqhuba ukuthuthukiswa okunamandla kwezilwane ezifuywayo kanye nemboni yezilwane ezifuywayo ehlobene nokudla kanye nempahla, futhi kuzoletha amathuba amakhulu ebhizinisi nendawo yentuthuko esikhathini esizayo.
(2) Imiqondo yokusetshenziswa kanye nokuqwashisa ngemvelo kukhuthaza ukuthuthukiswa kwezimboni
Imikhiqizo yakudala yezilwane ezifuywayo ihlangabezana nezidingo eziyisisekelo zokusebenza kuphela, ngemisebenzi yomklamo owodwa kanye nezinqubo zokukhiqiza ezilula. Ngokuthuthukiswa kwamazinga okuphila abantu, umqondo "wokwenziwa komuntu" kwezilwane ezifuywayo uyaqhubeka nokusabalala, futhi abantu banaka kakhulu ukunethezeka kwezilwane ezifuywayo. Amanye amazwe eYurophu nase-United States ethule imithetho neziqondiso ukuze kuqiniswe ukuvikelwa kwamalungelo ayisisekelo ezilwane ezifuywayo, ukuthuthukisa inhlalakahle yazo, nokuqinisa ukugadwa kokuhlanza kukamasipala kokugcinwa kwezilwane ezifuywayo. Izinto eziningi ezihlobene zenze abantu ukuthi baqhubeke bekhulisa izimfuno zabo zemikhiqizo yezilwane ezifuywayo kanye nokuzimisela kwabo ukudla. Imikhiqizo yezilwane ezifuywayo ibuye ibe nemisebenzi eminingi, isebenziseka kalula futhi ibe semfashinini, ngokuthuthuka okusheshisiwe nokwandisa inani lomkhiqizo elengeziwe.
Njengamanje, uma kuqhathaniswa namazwe athuthukile nezifunda ezifana neYurophu ne-United States, imikhiqizo yezilwane ezifuywayo ayisetshenziswa kakhulu ezweni lami. Njengoba ukuzimisela ukudla izilwane ezifuywayo kwanda, ingxenye yemikhiqizo yezilwane ezifuywayo ethengiwe nayo izokhula ngokushesha, futhi isidingo sabathengi esiwumphumela sizokhuthaza ngempumelelo ukuthuthukiswa kwemboni.
Isikhathi sokuthumela: Dec-13-2023
